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Design for Obesity
Observations

Design for Obesity

Sarah Pearson Sarah Pearson February 16, 2015 2 min read
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We invited five designers from around the world to to come up with a product that tackles a burning modern dilemma: how do you solve a problem like obesity?

Much of the West is suffering an obesity epidemic. In the UK, an NHS study published in 2013 reported that only one-third of 18-25-year-olds have a healthy body weight, while one-quarter of the population is clinically obese. The reasons for this are as plentiful as the portion sizes, and, despite various initiatives, the number of dangerously overweight people continues to rise. Here are five design solutions from some of Protein’s favourite creative minds.

Vera Wiedermann

Designer Vienna

Vera Wiedermann founded her own design studio in Vienna in 2010, having studied industrial design at the city’s University for Applied Arts. She also founded MOA Eating Products, a project that explores her culinary passions and features installations, restaurants, workshops and tableware.

Daniele Bortotto

Product designer, Italy

Italian-born Daniele Bortotto’s talent was recognised when his master’s thesis at the Lausanne School of Design was selected as one of the main themes of Camper’s Smell of Design summer workshop in 2012. Bortotto was also among 10 designers selected for the Design Parade exhibition at Villa Noailles in France last summer.

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