Sean "P. Diddy" Combs has aligned with Lincoln to release the limited-edition Sean John Navigator. Believe. Josh Taekman orchestrated the deal through Buzztone, a lifestyle marketing company. Taekman is a former executive at Combs' Bad Boy Records and president of Buzztone. "We saw there was a void in the marketplace for a high-end luxury, custom-edition vehicle that reflected style, class and luxury," Taekman says. "Sean John was the obvious brand that embodied those traits and had the credibility and innovation to extend itself into the automotive segment. I called Puffy and told him I had a big idea. We met at his house and walked through the idea and how it would work. He said, 'I love the idea, make it happen.' " The sport utility vehicle will include 22-inch wheels designed by Boyd Coddington, black chrome paint treatment, satellite radio, a backup camera, three DVD players, six TV screens, a Sony PlayStation 2 (news - web sites), heated and vibrating front seats, a designer clock and, of course, tinted windows. "Puffy was very hands-on in the process," Taekman says. "We worked with the best in breed in design and engineering -- Roush Industries, not only the largest race team in the world but a Tier 1 supplier for engineering and design to Ford and GM. Source: Reuters/Billboard