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# (No)where (Now)here
- URL: https://www.protein.xyz/no-where-now-here/
- Published: 2013-06-19T14:34:00.000Z
- Updated: 2025-05-28T11:01:09.000Z
- Description: These dresses are activated by the spectator’s gaze. The more one looks, the more they flutter.
- Author: Protein
- Tags: Seeds, Fashion, #protein, #Import 2024-06-11 13:25, #author-change-2025-05-28

![](https://storage.ghost.io/c/fc/71/fc716215-5729-441a-bd07-e2b50bc413b1/content/images/S3/protein/9368/b25a4d42-48ec-442b-b137-a5309b528777.jpeg)

These delicate, sculptural dresses seem to have a life of their own – rustling subtly as the wearer stands still. The embedded eye-tracking technology means that their movement is dependent on who is looking. The more one stares, the more they flutter.   
  
The dresses were designed by [Ying Gao](http://yinggao.ca/?ref=protein.xyz), and were inspired by Paul Virilio’s essay Esthétique de la disparition (The Aesthetic of Disappearance). The designer explores the theme of absence in her [(No)where (Now)here](http://yinggao.ca/interactifs/nowhere-nowhere/?ref=protein.xyz) work series.  
  
It is interesting to see fashion designers increasingly willing to venture into wearable technology. We have previously featured [Karma Chameleon](https://www.prote.in/en/feed/2013/04/karma-chameleon?ref=protein.xyz), dresses that change colour depending on what the wearer is doing. But this time, the dresses need not only a human mannequin, but also an audience. Definitely not an outfit for the shy!   
  
The dresses will be exhibited at the [Power Station of Art](http://www.powerstationofart.org/en/?ref=protein.xyz) in Shanghai in November 2013, and in the [Textile Museum of Canada](http://www.textilemuseum.ca/?ref=protein.xyz) in Spring 2014\.   

![](https://storage.ghost.io/c/fc/71/fc716215-5729-441a-bd07-e2b50bc413b1/content/images/S3/protein/9368/df40f23e-3516-432e-adb9-4c8775304f6f.jpeg)

![](https://storage.ghost.io/c/fc/71/fc716215-5729-441a-bd07-e2b50bc413b1/content/images/S3/protein/9368/3d738c29-209f-4e2e-82a3-47f070c7fb2b.jpeg)

![](https://storage.ghost.io/c/fc/71/fc716215-5729-441a-bd07-e2b50bc413b1/content/images/S3/protein/9368/a905c496-d8b1-475f-96d9-3635bc344407.jpeg)

![](https://storage.ghost.io/c/fc/71/fc716215-5729-441a-bd07-e2b50bc413b1/content/images/S3/protein/9368/ea78c3b4-46bd-44a4-9f1c-0529ecb984c1.jpeg)

![](https://storage.ghost.io/c/fc/71/fc716215-5729-441a-bd07-e2b50bc413b1/content/images/S3/protein/9368/950d17ff-515a-4c51-b8df-34960f4bdc43.jpeg)