> ## Content Index
> Fetch the complete content index at: https://www.protein.xyz/llms.txt
> Use this file to discover other available public pages before exploring further.

# Nike Air Max Reinvented Exhibition
- URL: https://www.protein.xyz/nike-air-max-reinvented-exhibition/
- Published: 2013-04-03T16:02:00.000Z
- Updated: 2016-06-16T07:00:31.000Z
- Description: We recently helped Nike commission a series of artists to reinvent their Air Max One trainer and held a launch party last week.
- Author: Joe Iley
- Tags: Seeds, Fashion, Art & Design, #protein, #Import 2024-06-11 13:21

![](https://storage.ghost.io/c/fc/71/fc716215-5729-441a-bd07-e2b50bc413b1/content/images/S3/protein/9158/95150af2-3593-46f9-93ba-5ea315d05006.jpeg)

[Nike Air Max Reinvented](http://vimeo.com/61620842?ref=protein.xyz) from [Protein® TV](http://vimeo.com/proteintv?ref=protein.xyz) on [Vimeo](http://vimeo.com/?ref=protein.xyz).

Last week Nike and Protein collaborated to bring together a handful of London's brightest young artists to put their own individual creative spins on Nike's most iconic trainer, the Air Max. Each artist was tasked with reinventing a different model of the shoe in their own style and using mediums they specialise in.   
  
The chosen artists consisted of animator [Matt Box](http://mattbox.co.uk/?ref=protein.xyz), designer [Rosy Nicholas](http://www.rosynicholas.com/?ref=protein.xyz), photographer and set designer double team [Bruno Drummond](http://www.brunodrummond.co.uk/?ref=protein.xyz) & [Gemma Tickle](http://www.gemmatickle.com/?ref=protein.xyz), graphic artist [Oscar Bolton Green](http://www.oscarboltongreen.com/?ref=protein.xyz) and colour design whizz [Sam Coldy](http://www.samcoldy.com/?ref=protein.xyz).   
  
Taking up residence under one of the Hoxton arches the exhibition launch saw the space flooded with folks eager to see what the artists had done with the seminal trainer.

![](https://storage.ghost.io/c/fc/71/fc716215-5729-441a-bd07-e2b50bc413b1/content/images/S3/protein/9158/227dbf81-11e4-4ae1-8093-e151b92259d9.jpeg)

![](https://storage.ghost.io/c/fc/71/fc716215-5729-441a-bd07-e2b50bc413b1/content/images/S3/protein/9158/3a131c88-4078-4a9c-8347-d18280f8bdd8.jpeg)

![](https://storage.ghost.io/c/fc/71/fc716215-5729-441a-bd07-e2b50bc413b1/content/images/S3/protein/9158/c12157ed-6e29-4231-af51-2ea8b7b52a9c.jpeg)

![](https://storage.ghost.io/c/fc/71/fc716215-5729-441a-bd07-e2b50bc413b1/content/images/S3/protein/9158/dcd2966d-2aea-4787-b5fb-d4eaa75dfed1.jpeg)

![](https://storage.ghost.io/c/fc/71/fc716215-5729-441a-bd07-e2b50bc413b1/content/images/S3/protein/9158/f0197342-58c9-4d59-b373-bf3e04d6a731.jpeg)

![](https://storage.ghost.io/c/fc/71/fc716215-5729-441a-bd07-e2b50bc413b1/content/images/S3/protein/9158/d8cd96e5-48ef-4cc3-af72-bd59d14a7f2b.jpeg)

![](https://storage.ghost.io/c/fc/71/fc716215-5729-441a-bd07-e2b50bc413b1/content/images/S3/protein/9158/54215791-7bda-4042-ac67-7d621c29e56f.jpeg)

![](https://storage.ghost.io/c/fc/71/fc716215-5729-441a-bd07-e2b50bc413b1/content/images/S3/protein/9158/2b8b3fbe-56af-4850-8466-17e6d3d0baa8.jpeg)

![](https://storage.ghost.io/c/fc/71/fc716215-5729-441a-bd07-e2b50bc413b1/content/images/S3/protein/9158/f8e42faa-26df-44ec-ac50-980ee0788728.jpeg)