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# New Prada Store Tokyo
- URL: https://www.protein.xyz/new-prada-store-tokyo/
- Published: 2003-06-27T19:16:14.000Z
- Updated: 2016-06-04T13:07:04.000Z
- Description: Architects Heurzog & De Meuron (of Tate Modern Fame) have created a Xanadu-like building for Prada Toyko. “This building…
- Author: Protein
- Tags: Seeds, #protein, #Import 2024-06-11 13:21

Architects [Heurzog & De Meuron](http://hdm.walkerart.org/?ref=protein.xyz) (of Tate Modern Fame) have created a [Xanadu-like building for Prada Toyko](http://www.nytimes.com/2003/06/22/arts/design/22IOVI.html?ex=1056859200&en=b8f75bc2f9d177fc&ei=5062&partner=GOOGLE&ref=protein.xyz).

“This building is about light and about public space and about cheering you up in a sensual, simple way,” Mr. Herzog said. “They hired us in order to get something they didn’t expect” in the NY TImes.

“A bubble-wrapped crystalline extravaganza, the store stands in a paved courtyard in the Aoyama district, already well known for over-the-top commercial spaces. The building’s off-kilter rhomboid shape has been compared by the architects to a child’s drawing of a house or to a bursa, the knotted leather sack used in medieval times to hold precious jewels. And it does seem firmly lodged between architecture and bauble.”

Photos via archinect:

[http://www.dezain.net/2003/prada/index.html](http://www.dezain.net/2003/prada/index.html?ref=protein.xyz)

More Archinect Photos:

[Interior, small room](http://www.archinect.com/temp/DCP%5F3945.jpg?ref=protein.xyz)  
[Interior, small room 2](http://www.archinect.com/temp/DCP%5F3949.jpg?ref=protein.xyz)  
[Interior, small room 3](http://www.archinect.com/temp/DCP%5F3951.jpg?ref=protein.xyz)  
[Interior, up stairs](http://www.archinect.com/temp/DCP%5F3947.jpg?ref=protein.xyz)  
[Interior, up stairs 2](http://www.archinect.com/temp/DCP%5F3950.jpg?ref=protein.xyz)  
[Interior, up stairs to corner](http://www.archinect.com/temp/DCP%5F3946.jpg?ref=protein.xyz)  
[Interior, down stairs/ceiling](http://www.archinect.com/temp/DCP%5F3948.jpg?ref=protein.xyz)  
[Interior, showroom](http://www.archinect.com/temp/DCP%5F3952.jpg?ref=protein.xyz)  
[Interior, showroom 2](http://www.archinect.com/temp/DCP%5F3953.jpg?ref=protein.xyz)  
[Exterior](http://www.archinect.com/temp/DCP%5F3954.jpg?ref=protein.xyz)  
[Exterior 2](http://www.archinect.com/temp/DCP%5F3955.jpg?ref=protein.xyz)