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# Breakfast Briefing: Age Round-up
- URL: https://www.protein.xyz/breakfast-briefing-age-round-up/
- Published: 2015-05-25T10:59:00.000Z
- Updated: 2016-06-16T12:49:21.000Z
- Description: We held a breakfast briefing to share the insight we've gathered on the subject of age
- Author: Maks Fus Mickiewicz
- Tags: Seeds, #protein, #Import 2024-06-11 13:25

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**To coincide with the launch of the latest Protein Journal, we held a breakfast briefing to share the insight we've gathered on the subject of age**  
  
The latest Breakfast Briefing, held on Tuesday 19th May, at Shoreditch House, gave audiences a chance to engage with Protein’s novel insights. Open to all Shoreditch House members, the briefing investigated changing attitudes towards age.   
  
Nowadays, a 60-year-old is as likely to be Chief Creative Officer as an OAP; "Boomers make up 1/3 of the work force and 65% plan to work past the age of 65' explained Sarah Johnson, one of Protein's insight specialists to a well-fed audience. "Nearly 3 in 4 high-school students want to start a business someday." Meanwhile, millennials are increasingly swapping university halls for startup incubators; "3 in 5 members of [#GenZ](https://twitter.com/hashtag/GenZ?src=hash&ref=protein.xyz) would rather be an entrepreneur than an employee when they graduate from college," continued Johnson. Experiences are valued over security, taking risks over playing it safe, and can-do attitudes over stereotypes.   
  
  
 A big thank you to all that came down, we'll see you next time.

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